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Bvlgari - The jeweler of time comes to Shanghai

Bvlgari - The jeweler of time comes to Shanghai

26 September 2019

Bvlgari, the Jeweler of Time, arrives in China with Shanghai’s launch of its new Serpenti Seduttori styles and brilliant new editions of its most iconic collections: Serpenti, Octo and Divas’ Dream.

Serpenti Seduttori
Serpenti Seduttori

The event aims to draw a discerning customer, one with exceptional tastes and confidence. Like all Bvlgari jewels and watches, these pieces are designed for a man or woman who desires to stand out, with signature motifs like the Serpenti Tubogas capturing the rare character of the Bvlgari aesthetic.

Serpenti Misteriosi Pallini
Serpenti Misteriosi Pallini

A synthesis of Italian passion and Swiss perfection

Bvlgari has always been unconventional, turning the status quo on its head with its distinctive Italian exuberance and an enduring passion for innovative materials and techniques. True to form, the brand continues to the push the envelope and rewrite the rules of watchmaking with its timepieces, each of which represents an inspired fusion of Italian creativity and Swiss engineering and design, which reached a pinnacle with the Octo Finissimo saga, the ultrathin watches that carried the entire genre into the 21st century and were recognized with five world records for their extraordinary design. Riding that wave of momentum, the manufacture continues to forge ahead with new styles and collections that exhibit the same fearless and striking spirit.

Divas' Dream China Edition
Divas’ Dream China Edition

Watches with the soul of a jewel

Through the years, Bvlgari has assumed a unique position as the “jeweler of time”. In both its women’s and men’s collections, timepieces stand out for their sublime details and proportions, the subtle way they catch the light, the preciousness of materials and ultra-refined craftsmanship. To the most minute degree, function follows form; each technical element must not only be impeccably wrought, but it must also exist in service to the distinctive design codes of the brand.

Octo Roma Tourbillon Sapphire Jade
Octo Roma Tourbillon Sapphire Jade

Born to be Gold

Bvlgari’s inimitable aesthetic is beautifully brought to life in the new Serpenti Seduttori styles. Born to be gold, they evoke the precious moments of a woman’s life, and three new models complete the line, making for a confident collection that sets a new standard of contemporary glamour. Other designs will also make their China debut at the event, linked by their excellence and the uncommon values that underpin each creation. For men or women, each timepiece is not only beautiful but meticulously made, and therefore quintessentially Bvlgari in every facet of its existence.

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