he collection takes its name from the baguette cut. Characterised by its elongated rectangular shape and parallel step facets, it embodies a distinctive form of elegance: clean, precise and timelessly modern. Rather than relying on intense sparkle, the step cut creates a subtle, almost mirror-like play of light, highlighting the purity and structure of the diamond. Its aesthetic evokes the spirit of Art Deco and lends Baguette Love its distinctive architectural character.
The collection’s existing creations combine white diamonds with 18-carat white, rose or yellow gold and have established themselves as versatile companions, equally suited to everyday wear and red-carpet occasions. The collection balances the clarity of geometric design with the emotional significance of fine jewellery, pairing precision with light and brilliance. In doing so, Baguette Love offers a contemporary and confident interpretation of enduring themes such as love and connection.
With earrings, pendants and rings, Bucherer Fine Jewellery has already introduced vibrant colour accents to the distinctive aesthetic of Baguette Love. Three new gemstone rings now continue this narrative. Each design is centred around a sapphire, ruby or emerald, whose rich blue, intense red or vivid green hue creates a striking contrast to the brilliance of the surrounding diamonds.
The emerald-cut centre stones echo the collection’s defining baguette-cut geometry through their rectangular shape and characteristic step facets, creating a direct visual link between the central gemstone and the design language of the collection. At the same time, each gemstone reveals its own unique personality: the sapphire exudes quiet confidence, the ruby a sensual allure, and the emerald a vivid sense of expression.
Completing the new additions is a fourth ring featuring a diamond centre stone, expressing the essence of Baguette Love through a timeless and classically elegant interpretation.
With these new rings, Bucherer Fine Jewellery continues the evolution of Baguette Love. While preserving the collection’s characteristic clarity and refined geometry, the introduction of coloured gemstones opens up new possibilities for personal expression. In this way, Baguette Love unites timeless beauty with renewed intensity and presence.
The three coloured gemstone rings are crafted in 18-carat white gold. Each features an emerald-cut centre stone accompanied by 40 brilliant-cut diamonds. • Emerald: emerald cut, 0.50 ct.; 40 brilliant-cut diamonds, total 1.13 ct., H-SI • Ruby: emerald cut, 0.50 ct.; 40 brilliant-cut diamonds, total 1.13 ct., H-SI • Sapphire: emerald cut, 0.65 ct.; 40 brilliant-cut diamonds, total 1.13 ct., H-SI • Price: CHF 6,500 each
The new diamond ring is likewise crafted in 18-carat white gold. At its centre is an emerald-cut diamond, accompanied by 40 brilliant-cut diamonds. • Diamond: emerald cut, 0.51 ct., G-VS2; 40 brilliant-cut diamonds, total 1.11 ct., H-SI • Price: CHF 19,900
