Elke Berr Joaillerie Celebrates Paul Pogba’s Monaco Move with ’Unbreakable’ Message of Resilience

July 2025


Elke Berr Joaillerie Celebrates Paul Pogba's Monaco Move with 'Unbreakable' Message of Resilience

As Paul Pogba joins AS Monaco, Elke Berr Joaillerie marks the moment with Unbreakable — a collection co-created with Paul and Zulay Pogba, symbolizing resilience, unity, and the strength to rise again.

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he story with Paul began in Monaco one and a half years ago, during a meaningful first encounter that planted the seeds of a remarkable collaboration. Today, as Paul signs with Monaco, the emotion of this moment is undeniable. It is indeed a symbol of perseverance and new beginnings. Paul, moved to tears as he signed his contract, reminded us all of the deep passion, sacrifice, and determination that define the journey of a true champion.

Created in collaboration with Paul and Zulay Pogba, the Unbreakable capsule collection is a celebration of unity, resilience, and shared strength. Paul’s line is crafted in 18K gold and diamonds, reflecting contemporary style, power, and inclusivity, designed to be worn by anyone, regardless of gender. To offer a version of the collection that is more accessible to the wider public and fans, a capsule edition was also created in rhodium-plated silver, combining elegance with affordability. Zulay’s line is created in 18K gold, offering youthful, dynamic pieces that are elegant, easy to wear, and full of lightness and movement.

Throughout Paul’s journey, through both triumph and hardship, Zulay has stood proudly by his side, wearing the Unbreakable pieces as a symbol of their bond and shared resilience. Together, they have brought the collection’s meaning to life, reminding us that true strength shines brightest in difficult moments.

“Paul’s story is the story of Unbreakable. From challenges to comebacks, he embodies what it means to stand tall, keep going, and never lose hope. We are proud to see him and Zulay wear our creations as he begins this new chapter in Monaco.” — Elke Berr